The delivery of a message to a sizable communication group, or mass media, is the main topic of a mass communication course. It is about finding the best technique to use accurately and effectively to convey the idea. Hence, as stated by UGC Online, it examines journalism, print media, and advertising. And the main illustration of mass media is this only.
It is particularly true if you are considering your options after earning a bachelor’s degree in mass media (BMM), journalism and mass communications (BJMC), media studies (BMS), etc. Find out whatever field (public relations, advertising, journalism) you want to pursue and the top institutions in that area.
This course can help you get into the greatest firms or even launch your media in the journalism industry if you aspire to be a journalist, are enthusiastic about news and writing, or are outgoing. By enrolling in a mass communication program, particularly through UGC online, you may develop a solid foundation and excel in your job.
How to choose the top colleges for mass communication?
Being that marketing and communication are interests of yours. You are looking for the best institutions in India where you may further your education. It could be best for you to begin your education at the bachelor’s or master’s level with the help of UGC online. Here is a list of factors that needs to be considered:
- Focus on practical exposure.
Studying the foundations from various offline and online platforms like UGC online is a terrific place to start. It will give you the necessary grounding, but gaining experience via internships is different. Students may apply what they have learned and become accustomed to the job through internships. One should always consider practical exposure as the topmost priority while selecting a college.
- Consider placement record
You can tell how valuable a college is by looking at the firms present during the placement events. The prestige of the college grows as firms and students become more successful. This suggests that the programming it provides is of a very high caliber.
- Check the curriculum
The fast-paced nature of the media and communication industry means that what you learn today might not be relevant tomorrow. Hence, the curriculum also entails reviewing the college’s most recent industry-related updates. Most colleges follow the curriculum around UGC online, as the University Grants Commission signifies. Always check the curriculum before selecting any college.
- Consider the location
Students must also consider the location of the college while finalizing one. Some colleges offer better opportunities as compared to others. The crowd that comes to the college is a significant deciding factor in the exposure that the students get in the college. One can find some relevant resources online on UGC if the location is not feasible.
- Value the faculty
You should pay attention to how many working professionals are on the faculty since what they teach you will be exactly what your future employers (and bosses!) would want you to know when you start working. Moreover, faculty varies with the curriculum, giving institutions with a higher percentage of visiting professors an advantage.
- Interact with the alumni.
It’s usually ideal to speak with past students or graduates who have attended the university and experienced what it’s like to be a student there. You may find out what they think of the university, the course, and the UGC online platform by communicating with them on Facebook or LinkedIn.
Five best Mass Communication colleges in India
Many colleges offer mass communication in India, but one must choose the best one. These are the names of some of the best mass communication colleges in India as ranked by India Today:
- Indian Institute of Mass Communication (IIMC)
The Government of India funds and supports the Indian Institute of Mass Communication (IIMC), a New Delhi-based media study center and civil service training facility for the Indian Information Service Cadre. The Ministry of Information and Broadcasting oversees the IIMC, an independent society.
- AJK Mass Communication Research Centre Jamia Millia Islamia
AJK Mass Communication Research Center (AJK MCRC) is a constituent institute of Jamia Millia Islamia and a mass communication research center with offices in New Delhi, India. Anwar Jamal Kidwai Mass Communication Research Centre is the organization’s full name, founded in 1982 by Anwar Jamal Kidwai.
- Symbiosis Institute of Media & Communication
One of the nation’s best media and communication schools, Symbiosis Institute of Media and Communication (SIMC PG Pune), offers MA in Mass Communication and MBA in Communication Management programs.
- Department of Media and Communication Studies Savitribai Phule Pune University
Savitribai Phule Pune University was one of the first academic institutions in India to recognize that academic training in communication covers much more than simply journalism and mass communication in general. To meet this demand, the Department of Media and Communication Studies was founded in July 1990.
- Manipal Institute of Communication MAHE
Since its founding in 1997, the institution has made a clear contribution to the developing media sector by supplying it with skilled individuals familiar with the field via strong academic standards in its curriculum.
As there has been a rising demand for mass communication courses in India, it has become crucial that students always opt for the best college to get the best exposure and opportunities. Many colleges nationwide exist, but a student should consider the abovementioned factor and decide last.
As the choice of college determines an individual’s future growth and career life, the choice should be made after doing a critical analysis of all the colleges. One can also refer to UGC online, where one can find reliable sources for mass communication.